Introducing the first-ever infographic for the Q1 2024 Guest Experience Benchmark Report!  Download it here.

We support destinations & star-ratings

We provide DMO’s, star rating associations,  tourism organizations, and national awards programs, with powerful visitor analytics. This helps to prioritize improvement opportunities, optimize destination marketing campaigns, and improve competitiveness on a city, regional or national level.

Reputation | Surveys | Analytics | Reports

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Develop effective travel & tourism strategies for your destination

Use online review analytics to benchmark your destination’s strengths and weaknesses in satisfying travelers’ expectations and identify areas for improvement.

Build results-driven travel & tourism strategies using detailed customer intelligence on hotels, restaurants and attractions.

Understand your destination’s online reputation performance and take action that drives economic growth.

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Key features

Global Review Index™

Benchmark your destination’s online reputation score using ReviewPro’s GRI™, based on review data collected from 140 online travel agencies (OTAs) and review sites.

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Sentiment analysis

Identify positive and negative mentions related to visitors’ experiences across more than 26 hospitality-specific categories and implement operational/service improvements.

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Competitive intelligence

Gain unprecedented insight into the performance of key competitor destinations and benchmark results by GRI™ ranking, review source and language on a country, regional or city level.

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Management response

See at a glance the evolution of the response strategy in your destination including response ratio and response time.

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Grow your destination’s market share of regional and global tourism

Leverage guest feedback data to better understand and benchmark visitor satisfaction, empowering change and growth in your destination.

Measure & improve overall visitor experience: we provide deep insight into what hotel, restaurant and attraction visitors like and dislike to help operators prioritize operational and service improvements.

Optimize destination marketing campaigns: use review analytics to identify areas of competitive differentiation and leverage strengths in communication and marketing activities.

Drive tourism & economic development: by strengthening a destination’s overall reputation, you can build traveler confidence and attract more visitors on a city, regional or country level.

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Australian Tourism Industry Council

Erin McLeod, General Manager

ReviewPro has supported thousands of Australian tourism enterprises in benchmarking and managing their online reputation, and ultimately strengthening their capacity to meet customer service needs. The team at ReviewPro have shown dedication to providing a first-rate experience and customer satisfaction

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Star Ratings Autralia

Damien Hanger - General Manager

ReviewPro has opened the door for thousands of SME, accommodation businesses in Australia to manage their online reputation. The quality of ReviewPro data has been matched by their unrivalled training and support.


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