Benchmarking and Building Hotel Brand Reputation

Overview: In this ReviewPro webinar, we share the latest research, trends and insights to help you benchmark and build online reputation at the brand level.

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Topics

• Key takeaways from Cornell University’s brand reputation report
• Highlights from ReviewPro’s brand reputation rankings and analysis
• The key elements of brand reputation building
• Case study: How Library Hotel Collection earns the highest guest satisfaction ratings of any luxury hotel brand in the world year after year

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Speakers

• Chris K. Anderson, Director at Cornell University
• Adele Gutman, VP Sales, Marketing & Revenue at Library Hotel Collections
• R.J. Friedlander, ex-CEO & Cofounder ReviewPro
• Daniel E. Craig, Founder ReKnown

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