Global Hotel Review Benchmark Report Q2 2022: Spotlight on Review Distribution Strategy

In the second installment of the Global Hotel Review Benchmark Report, we leveraged 1.5 million online reviews to take a closer look at review distribution and what it means for ratings and guest commentary.  

In the Q2 report, you find out:

• Expert insights: commentary from a range of experts and hoteliers, including Tripadvisor.  
• Three-year comparison: we are comparing Q2 2022 with both Q2 2021 and Q2 2019.
• Distribution strategies for hoteliers: a focus on insights and strategies for smart distribution in 2022.
• Key findings on: review volume, review ratings, star segments, review market share, management response, and more. ‍
• Global and regional data sets on: Global Review Index metrics (GRI™), review sources market share and volume, semantic analysis and categories affecting reputation, management response and more.

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