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How Blue Tree Hotels Used a One-off Survey During Covid-19 to Support Reopening

Blue Tree hotels had already been using Guest Surveys in the post-stay phase when almost all their properties were shut down due to Covid-19 in 2020. The Brazilian chain of hotels decided to make use of surveys in a new and innovative way to get closer to what was concerning guests, with results that surpassed expectations.

Find out how this brand:

  • Designed a special one-off survey centered around Covid-19
  • Acted on feedback to ensure the safety of all their guests
  • Used question logic to ensure the survey received the correct information needed
  • Were publicly recognized for their safety protocols by travel agencies

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